14 West

Marketing Specialist

Job ID 2021-3369
Job Locations
US-MD-Baltimore
Category
Marketing

Overview

 

 

 

NewMarketGroup-Logo-low

 

 

 NewMarket Group, a multi-million dollar publishing and nutritional supplement company, is seeking a self-motivated Marketing Specialist to join our growing team.

For almost two decades, NewMarket Group has been cutting through the red tape—reporting on proven, natural cures, and turning breakthrough ideas into cutting-edge health solutions.

We’re a close team of creative thinkers who enjoy innovation and working hard to see our business succeed.  We believe in creating quality editorial and develop products that we know will have a profound effect on our customers’ lives.  

 

If you have a detail-oriented mindset, if you consider yourself a numbers person and an ideas person, and if want to join a successful, motivated team…then this is the job for you.  

 

About the job:

The Marketing Specialist will be responsible for the marketing strategy and scheduling for our internal health lists. He/she will report directly to our Marketing Manager and will be responsible for increasing the lifetime value of customers while optimizing the marketing schedule for their assigned internal lists so that they continue to increase in revenue month over month. 

 

We’re ambitious marketers who believe in continuously testing and finding innovative ways to monetize our names. Your job is to help come up with those ideas, to drive sales, and to make sure that the right product reaches the right person at the right time.  

Responsibilities

  • Responsible for internal email marketing and list performance for assigned lists
  • Responsible for SMS and Push Notification marketing and performance for assigned lists
  • Pull and analyze data from marketing tests to help shape marketing strategy
  • Review weekly and monthly numbers with Marketing Manager and VP of Monetization
  • Pull product launch analysis for assigned lists and review results with team
  • Working closely with the Creative team to develop new test ideas for existing products
  • Brainstorm ideas to increase customer value

Qualifications

Strong candidates should have:

  • A Bachelor’s degree or related certification
  • 1-3 years’ experience in email marketing
  • Experience in direct-response marketing is preferred but not required
  • Analytical: You’re great at taking a problem or task, breaking it down and digging through all available data and information to come up with a solution
  • Creativity: A passion for coming up with new ideas to meet our aggressive revenue goals
  • Curious: A strong urge to understand the customer at a deep level
  • Excellent written and verbal communication skills
  • Strong time management skills
  • Extreme attention to detail
  • Proactive, innovative, and self-starter should be words that describe you

 

About NewMarket Group

NewMarket Group provides over 650,000 customers with life-changing alternative health information and products. They’re dedicated to uncovering and researching the most urgent advances in modern medicine and they’re committed to bringing their customers exciting breakthroughs that will help them lead healthier, happier lives. 

They’re a close team of creative thinkers who enjoy working together to bring new ideas to the marketplace. They thrive on innovation and work hard to develop new products and resources that will have a profound impact on their customers’ lives.

They believe that the best ideas comes from people who are trusted, respected, and encouraged to do their very best, so they make sure every employee receives the tools they need to develop a satisfying and successful career.

NewMarket Group is an Equal Opportunity Employer and complies with all applicable Federal, State and local employment laws. No question in this Application is intended to elicit information in violation of any such law, nor will any information obtained in response to any question be used in violation of any such law. Applicants with disabilities who require a reasonable accommodation to participate in the application and/or interview process may contact us at here@14west.us to arrange for such accommodation.

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